Territory Strategy & Execution:
- Develop and execute a comprehensive territory business plan aligned with brand strategy and franchise priorities
- Drive demand generation across target HCP segments (e.g., geneticists, cardiologists, neurologists, metabolic specialists)
- Prioritize accounts using data-driven insights to optimize impact
- Deliver against sales objectives and key performance indicators (KPIs) for both Galafold and Pombiliti Opfolda
Customer Engagement & Account Management:
- Build and maintain strong, trust-based relationships with key customers and accounts
- Deliver high-quality, compliant product education aligned with approved messaging
- Engage customers across the patient journey, including diagnosis, treatment initiation, and long-term management
- Identify and address barriers to treatment, partnering cross-functionally to resolve access and operational challenges
Patient Identification & Market Development:
- Drive initiatives to improve diagnosis and patient finding in Fabry and Pompe diseases
- Collaborate with stakeholders to expand awareness of disease and treatment options
- Support efforts to enhance cascade screening, referral pathways, and diagnostic rates
- Leverage digital tools to reinforce customer engagement and education
- Cross-Functional Collaboration
- Partner closely with:
- Clinical Coordinators (CCs): to support patient onboarding and continuity of care
- Market Access: to navigate reimbursement and access challenges
- Medical Affairs: to ensure scientific alignment and appropriate customer engagement
- Marketing: to provide field insights and execute brand tactics locally
Business Planning & Insights Generation:
- Analyze territory performance and market dynamics to identify opportunities and risks
- Provide actionable field insights to inform brand strategy, messaging, and resource allocation
- Maintain accurate records and forecasts using CRM systems and reporting tools
Compliance & Values:
- Operate in full compliance with all company policies, legal regulations, and industry guidelines
- Demonstrate BioMarin’s values, with a strong focus on patient centricity and ethical conduct